So why do so many people struggle to write effective business plans which they should be using as the corner stone of their business? Why do so many business owners rely upon key ideas held in their head and winging it, even with some of their biggest decisions? And why do so few business owners trust, use and live their business plans?
Now these are all fair questions which individually leave business plans and business planning not valued outside those essential, must do to get started roles. For many, that experience is exactly why business plans and business planning gets such a bad press by business owners once they get past the start line.
What Goes Wrong
Fundamentally business planning has become a tool to get funding, no…