Strategy The Leader's Role by Richard GourlayStrategy The Leader's Role is a book which brings together courses all the key tools which a leader needs to use to create a successful business strategy.
These tools are carefully explained, with step-by-step guides as to what and how to develop your business strategy.
Each step builds upon one another enabling the leaders to develop a comprehensive business strategy to lead your business successfully.
The Importance of StrategyThe leader is the person ultimately in charge of defining the corporate goals of any organisation. It is the one role which a leader cannot delegate. Strategy is the course to take to achieve your organisation goals.
Without a strategy any organisation drifts aimlessly within its market, loosing its position and its customers. A clear set of goals allows a strategy to be developed to achieve those goals, enabling the organisation to focus, find its direction and pull together towards those goals.
Strategy: The Leader's Role by Richard Gourlay, provides both the hard tools to assess and develop your goals and strategy and the soft tools which enables leader's to successfully implement those strategic shifts within their organisation.
Leading From the FrontIt is difficult to lead if you don't know where you are going and in this book, Richard Gourlay explains how to use key tools and concepts to assess your market and define your goals and set your direction of travel. How to weed out the noise which often drowns the clarity of thinking which leader's need to see where markets are going and enables them to define their vision for their organisation.
Leading from the front can only happen if a leader is confident of where they are going and why they are taking that route. This book provides that clarity of purpose for leaders to assess and understand how to define what matters form what does not so that they can step up and out and lead from teh front.
From assessing your core competancies as an organisation through to understanding where your market (s) are going. Strategy the Leader's Role explains in step by step chapters how to undertake your own assessment with models an examples of how others have achieved their strategy.
Tools include external market assessments well as internal market assessment tools to create strategic options. How to assess your organisational capability as well as how to use theses to create a strategic advantage.
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